Employer Branding Blocks
Reach top talent where they really spend their time.
Strengthen your employer brand on premium websites with our smart Branding Blocks. Seamlessly merge your brand, video and open jobs into one impressive creative.
The challenge
Your job posting answers the wrong question
Most job postings look the same: a list of requirements and responsibilities. They fail to answer the most important question from a candidate: 'Why would I want to work here?'. This causes you to miss the opportunity to make a real connection and attract the best people. That's what Jobster's Employer Branding Blocks tackle.
Employer Branding Blocks
Attract better talent
Candidates who fit your culture feel immediately addressed.
Increase your conversion rate
Turn passive viewers into enthusiastic candidates.
Consistent brand experience
Ensure a professional and unified look across all channels.
Simple and flexible
Easily create and customise your content by vacancy or target audience.
The solution
From bullet points to a story that sells
With Branding Blocks, you can reach your target audience across the internet - with an authentic employer brand message and call to action. Add a company video without technical knowledge, show employee testimonials, give an impression of the office atmosphere or explain your core values. This is how you transform a vacancy into a convincing and unique career path.
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The conventional approach of job advertising targets the same active job seekers, often missing out on the best talent that may not be actively searching. But just because they're not searching for a new job, doesn't mean they're not looking for one.
Frequently asked questions
Here you will find direct answers to the most frequently asked questions about the Employer Branding Blocks. If your question is not among them, please feel free to contact us.
It depends on how much content you already have. If you have photos, videos and text ready, you can have your first blocks live within an hour. Don't have any content yet? Then schedule time to create it or let us think about an approach that suits you.
Yes, you can create different sets of blocks for different audiences. For example, different content for IT roles than for commercial roles, or different emphasis for entry-level versus experienced professionals.
Employer Branding Blocks appear directly with the job posting, the moment candidates show interest. A career site should actively seek out a candidate. Blocks bring your employer brand to where candidates are already: with your job posting.
Absolutely. You don't have to have a corporate employer branding strategy. Just show who you are: a nice team photo, explaining how you work and what employees value. Authenticity works better than polish.
Think from your candidate's point of view: what do they want to know before they apply? Usually it's about work atmosphere, the team, growth opportunities and practical things like hybrid working or benefits. Ask your current employees: why did they work for you?
Yes, if you already have employer branding content on social media, you can often reuse it in your Blocks. Just make sure the context is right: for example, an Instagram story about a team outing works well, but a LinkedIn post about a job opening does not.